Grant Cardone - Financial Leader of Our Time

Grant Cardone - Financial Leader of Our Time

An Exclusive Interview By Bruce Edwin

The Hollywood Sentinel - Bruce Edwin: You created a program I read about called E-pencil.

Grant Cardone: Right.

The Hollywood Sentinel: And you were working prior to this in the automotive industry, is that the main work you were doing before you became an entrepreneur and inventor?

Grant Cardone: No actually what I did was I got out of college, and I didn't want to be an accountant, which is what my degree was in, I was in an environment that had 25 percent unemployment, two and a half times worse than it is today, interest rates for credit cards, or an automobile purchase, or a home was 15 to 18 percent, the economy was ridiculous, terrible. And this was in the late 70's, caused by the oil embargo, and so really the only job I could get at that time was sales. And when I got in to the sales business, at that time out of college, I didn't know any thing about selling, the people around me obviously didn't know any thing about selling. It’s what makes selling such a bad experience for people. People say God, I hate salespeople, and I say, 'Well, you've never met one, how would you know?" And they say, "What do you mean?,' and I tell them, "You hate meeting people that don't know how to sell, because a professional salesperson that knows what they're doing, is never offensive, they never pressure people, they are just polished professionals, and its a great experience."

Sales Strategies interview with Grant Cardone

Grant Cardone is the man when it comes to giving Sales Strategies tips and advice to small and medium sized business owners.

Most don't understand how to increase sales using online marketing and social media and Grant covers all of this, plus goal setting, how to "hustle" in your market, and much more in this sales strategy interview.

You’ll want to watch this video interview below because you’ll be fired up to take more action and sell more right after.  Here are some of the things Grant covers:

• The real definition of “Sales” and why you need to understand it
• What type of people to hire in sales roles (it’s not who you think at all!)
• The biggest mistake all sales professionals make and how to overcome it
• The easiest way to increase sales using social media
• The art of hustling in sales (in a positive way)
• and much more…

Want to read the entire interview?  Check out the transcript of this interview below: 

Live Q and A with sales expert Grant Cardone

Whether you're selling a product or service, sealing the deal is the most critical part of the sales process. It's all about the bottom line and sales are what affect it the most. So, we asked sales expert Grant Cardone to help you by joining in a two-part live online chat that covered what you most need to know about the sales process.

1o Μέρος Sales Expert Grant Cardone on Setting Price, Closing the Sale and Dealing with Rejection 


BY Jason Fell| November 17, 2011 


You had burning sales questions. Sales expert Grant Cardone had the answers. 


Executive producer and star of National Geographic Channel TV show "Turnaround King," Cardone participated in a live chat Thursday afternoon, offering his best tips for selling and growing your small business in a still-uncertain economy. 


Entrepreneur.com readers submitted questions over email, Twitter and directly during the event. A few highlights from Cardone's live session: 


On convincing customers to not shop on price alone: Cardone recommends salespeople focus on the value proposition of their product and service. "Not everyone is interested in cheaper product," he says. "There can only be one 'lowest cost provider' in a market, and you don't want to be it. … Be a profitable company with a great product and reinforce [to customers] why your product is worth the price." 


On closing the sale: Selling a customer and closing the deal are two different arts, Cardone explains. When you move into the closing phase, you're no longer building up the value proposition. One major problem when closing, he says, is that salespeople wait until the very end to mention the price. "Start by presenting price, in the first few minutes," he says. "Tell them the price and spend the rest of the time explaining why it's priced that way." Then follow up to make sure your explanation justifies that price. 


On handling rejection: Salespeople, like everyone else on the planet, needs to learn how to manage rejection, Cardone says. But for a busy salesperson, it should be easy. "I fill my pipeline up so much, I literally don’t have time to deal with rejection because I have another client to go see," he says. Bottom line, rejection is a thing of the past and salespeople should focus on the future. "Rearview mirrors are to see what's behind you, not where you're going," he 
says. 

2ο μέρος Grant Cardone on Closing the Sale
BY ENTREPRENEUR STAFF|

Whether you're selling a product or service, sealing the deal is the most critical part of the sales process. It's all about the bottom line and sales are what affect it the most. So, we asked sales expert Grant Cardone to help you by joining in a two-part live online chat that covered what you most need to know about the sales process.